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Today we demonstrate through our case study:
Case study: How HEINEKEN is protecting water resources
Demand for water has doubled globally over the past 50 years and is expected to increase by another 40% by 2030. In water-scarce areas this means increased competition for water among industry, the general population, agriculture and ecosystems. HEINEKEN uses water in its finished product – beer is 95% water – and throughout its supply chain and recognizes the critical importance of sustainable use and protection of water in order to safeguard this valuable resource.

By identifying, measuring, managing and changing Heineken is essentially in control of this very important aspect of CSR/ Sustainability.

The case studies sent out weekly through the FBRH SustainCase Newsletter are intended to give you insights on how you can maintain and increase the value of your company, through a structured process and the use of the Global Reporting Initiative's framework. We demonstrate how companies worldwide are dealing with their most important impacts (economic, environmental and social) and how they are succeeding in the long-term by building and maintaining favourable reputations and relationships with key stakeholders who can hold them back or stop them from reaching their objectives.

I thank you for taking the time to read through this letter. I hope the information provided through the newsletter is of value to you and your company. If you wish to unsubscribe please follow this link.   Simon Pitsillides
Case study: How HEINEKEN is protecting water resources
Case study: How HEINEKEN is protecting water resources

As one of the world’s largest brewers and a signatory to the United Nations CEO Water Mandate, HEINEKEN is aware of its responsibility to promote responsible water use and support its suppliers in doing the same. In order to protect water resources HEINEKEN took action to:

• reduce water consumption in its breweries – HEINEKEN reduced water consumption at its breweries in Mexico by nearly 3.5 million hectolitres in 2014 by optimizing water flows within the production process
• protect water resources and redress the water balance in water-scarce and water-distressed areas
• reduce water consumption in its supply chain and
• ensure that effluent from HEINEKEN’s production units is treated before discharge to surface water
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